Subscription

Staying healthy is first about knowing your numbers

Customer Acquisition Cost. Customer Lifetime Value. CAC Payback Period.

If you want a good and healthy subscription business, you need a method for acquiring the 3 numbers above and actively working on keeping those numbers in check.

This data is crucial: Now you know how much you can afford to pay for a new customer and how much time and money you should spend on retaining the ones in your business. Now it is time to speed things up.

Image that helps to explain Profound North is focused on understanding your business

Doing your digital strategy that both grows and retains

If you want a great subscription business, you especially need to know how to keep your churn low and intake high.

Building a digital strategy around those two areas i critical. This requires a focused effort in content creation, media buying, and email automations.
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By working with both sides of the equation in a structured and focused manner, you build the foundation for exponential growth.‍
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This enables you to create better content, better sales scripts for your different personas and customer profiles and in the end save time and generate more revenue.

A team that has done their homework

At Profound North, we show up well prepared so you get the most out of our time. We have many years of experience helping subscription businesses and have spent more than €40.000.000 on ads for them.

From some of the most exciting start-ups to many of the biggest brands in the world across a huge variety of areas: Jimmi Koefoed Mortensen, CPO & Partner, and Kristoffer Skjærbæk, CCO & Partner, have helped make the right strategies and get it implemented in the business.

Getting new subscribers and making them stay

Staying healthy is first about knowing your numbers

Doing your digital strategy that both grows and retains

A team that has done their homework

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Let’s have a talk